September 14, 2013 - Usinger's vs. Oscar

MY LIFE WITH BACON continues with wonderful Chicago weather and the BMW Championship here in Lake Forest. Today will be a simpler post: Usinger's Applewood Smoked and Oscar Mayer Thick-Cut Butcher Hickory Smoked. First, I cooked up the Oscar THICK CUT bacon. The packaging really stands out - THICK CUT is really screaming at you. I like the marketing of this product - old school fonts, stark black and red on a white background. It highlights the new-age "sea salt" ingredient. They are shooting for the best of the old and new schools. Plus, the material used for the packaging is paper-like. Very thin but strong. Reminiscent of butcher paper (of course). Usinger's is my old standby best bacon ever. Outstanding flavor from this midwestern meat packer. I like the way in which you can see the bacon through the clear packaging. Notice the stark color contrasts and the way the bacon glistens through the package. What's cool about ...